9 Compelling Reasons To Join Twitter
There are 500 million Tweets sent each day. That’s 6,000 Tweets every second
60% of consumers expect brands to respond to their query within the hour, but the average is 1 hour 24 minutes.
76% of consumers are likely to recommend the brand following friendly service
Companies using Twitter for customer service see a 19% lift in customer satisfaction
Tweets with images receive 18% more click throughs, 89% more likes, and 150% more retweets.
In the 2016 Q1 shareholder letter, Twitter revealed total ad engagements grew 208% year-on-year
The average Twitter user follows five businesses
80% of Twitter users have mentioned a brand in a Tweet
54% of users surveyed by Twitter reported that they had taken action after seeing a brand mentioned in Tweets (including visiting their website, searching for the brand, or retweeting content)
SOURCE: BRAND WATCH